Customer Order Documents

[kcookRI]

I am new to the business...

#1)What documents do you guys give customer once you lock up the order? Example: Art Proof Sheet, Quote Sheet, etc.
Is there any place to see some examples of these? Or is anyone willing to share theirs to mock from?

#2)What do you feel is the best way to get your business exposre? Marketing ideas that have worked to bring in orders? Special deals?

Any help would be greatly appreciated!!